The Advertising Regulatory Board (ARB) has upheld Fossil Ad Ban's (FAB) complaint against TotalEnergies, rejecting their appeal. The ruling challenges misleading greenwashing claims, emphasizing the need for companies to back sustainability promises with real actions. FAB sees the decision as a victory for climate accountability.

Fossil Ad Ban, a programme of Fossil Free South Africa, welcomes a landmark decision by the Advertising Regulatory Board (ARB) against TotalEnergies

You might be hooked on the glorious 2024 Paris Olympic Games after being amazed at the razzle-dazzle of the opening ceremony, as are we.

“Humankind will will not solve the climate crisis until it is interwoven into expressions of popular culture, including music and art.”

We’ve take this observation from several of our fellow climate activists to heart, so our second Gaza event takes a creative approach.

The rebuilding of Gaza could be a lightning rod for sustainable development across the region.

This overview was drafted by and edited with the assistance of an FFSA supporter who is an ESCA-registered Pr. Eng., with 12 years work experience in energy efficiency. Comments and possible updates are welcome.

 Our team is complete after months of finding new staff. We’re delighted to have a passionate, skilled and upbeat group of people who have hit the road running.

On Wednesday 28 June 2023, we launched a new campaign urging the City of Cape Town to implement a comprehensive ban on fossil fuel advertising, branding and sponsorship in the city.

As new evidence emerges internationally to show the efficacy of fossil fuel divestment for accelerating the global struggle to limit climate breakdown, Fossil Free SA has released its first report surveying SA institutions attempting to divest.

This Human Rights Day, a coalition of 22 organisations is calling on South African PR and advertising agencies to decline future work from fossil fuel companies, industry associations and related front groups as they continue their decades-long efforts to undermine climate action.

It was great to go back to my hometown to connect with the Durban creative and PR community for Clean Creatives.

Advertising Week Africa 2023 had its inaugural debut in February 2023 at Vodaworld in Midrand. It was quite energising to be at an industry do and see familiar faces, especially after COVID ensured we all stayed well in-doors.

On the 5th of October 2022, Clean Creatives South Africa hosted a creatives meetup and panel discussion titled "The Climate is Changing, Is Advertising?" during Loeries Creative Week 2022 in Cape Town.

Following a soft launch in marketing industry publication, MarkLives.com in November 2021, the South African chapter of the US-based Clean Creatives campaign held its public launch in Cape Town at the Alliance Française on the 12th of July.

On 16 March, as guests of our co-hosts from the International Labour Research and Information Group (ILRIG), we presented a talk on climate issues as they may pertain to the labour movement at Community House, Salt River, in the Imam Haron Hall.

Eight years after we first wrote to UCT asking for divestment, the university council decided on 12 March to divest.

Following the September announcement by China’s Premier Xi Jinping that China would no longer finance new coal power abroad, we wondered about the implications of that announcement for the giant, very dirty 3GW coal-fired power plant proposed for the China-financed Musina-Makhado Special Economic Zone.

When we started working on building a fossil fuel divestment movement here in South Africa, the global pool of capital that had committed to removing fossil fuels was less than $200 million.

Sasol recently set new targets for greenhouse gas emissions reductions, particularly, a 30% reduction by 2030 and "net zero" by 2050.

After eight long years of trying to persuade UCT to stop investments in fossil fuels, the University of Cape Town’s Panel on Responsible Investment (UPRI) has now published its recommendation on divestment – which is, that UCT should divest from all fossil fuel investments by 2030!